bigSTORY accounts for how stories are created, live in networks, and influence behaviors. Ours is the only process of its kind in the world. We put our theory of storytelling into practice with the goal of helping our clients create more meaningful connections with their employees, partners and customers.
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This is a story about a big problem, writ small. The big problem is this: We can’t let go of the scripts and roles that have been assigned to us and see the unscripted opportunities that are often right in front of us. Or, [...]